The Benefits of Effervescence:


  • Multi-sensory consumer experience
    • Visually interesting dissolution
      • Fizzing
      • Color, Color changing
    • Sound
    • Excellent aroma dispersion
  • Disperses functional/active ingredients uniformly in solution
  • Pre-measured unit doses are easy for consumers to use
  • Anhydrous product form provides stabilizing environment for sensitive ingredients
  • Dense products are economical to transport

Learn more about the benefits of effervescence in “Effervescent Technology for Today’s Pharmaceuticals and Dietary Supplements“, written by Tower’s Vice President of Product & Business Development, Allen Rau, and published in the July 2016 edition of Tablets & Capsules.